I’m a laid-back, dependable dad who enjoys life’s simple pleasures—catching a game, cracking a cold beer, or coaching from the sidelines. I value teamwork, loyalty, and showing up for the people who count on me—traits that carry over into every aspect of my work.

Professionally, I’m an Atlanta-based hands-on creative, Skilled in brand-driven digital experiences and scalable design systems. Experienced in translating brand strategy into high-quality, user-centered web experiences across enterprise and consumer brands. Known for strong visual craft, system thinking, and close collaboration with cross-functional teams to deliver polished, impactful design solutions.


Purina
Olive Garden
Soundcloud
AJC
Thermo King
Trane
Trane Technologies
University of Chicago
WABE
WATG/Wimberly Interiors
Weather Group
Wrench Group
Xerox

Clients

American Cancer Society
Anheuser Busch
Atlanta History Center
AT&T
Club Car
CNN
Coca-Cola
Georgia Power
Kimberly-Clark
Liberator Medical Supply
Markforged
Mercer
National Geographic
Pfizer


Experience

Independent Contractor Design Lead (Brand & Digital Experience)• 2025 Present

  • Partner with agencies including Bounteous and IfThen to lead visual design and brand expression across large-scale digital initiatives

  • Led design for a multi-brand system engagement with Tyson Foods, establishing a flexible visual framework to unify and scale brand experiences across its portfolio.

  • Defined visual language, component styling, and art direction guidelines to ensure consistency while allowing each brand to maintain a distinct identity.

  • Spearheaded rollout for Hillshire Farm, shaping the look and feel of the digital experience through a system-driven yet brand-forward approach.

  • Contributed to extending the system across additional brands including Jimmy Dean and Tyson, ensuring cohesion across diverse audiences and product lines

  • Collaborated with strategy, UX, and development teams to translate brand positioning into compelling, user-centered digital experiences

  • Delivered polished, high-fidelity design work across responsive web platforms, balancing craft, speed, and scalability 

IfThen Associate Creative Director • 2013 2025

  • Owned design across complex, large-scale websites and digital platforms for enterprise and cultural brands

  • Translated strategic insights, user needs, and business goals into intuitive, visually engaging digital experiences

  • Designed and evolved modular, component-based systems to support scalable and consistent user experiences

  • Contributed to discovery efforts including stakeholder interviews, and competitive analysis to inform design direction

  • Collaborated with cross-functional teams to iterate on concepts and deliver polished, production-ready design solutions

  • Produced high-quality visual design across responsive web platforms, ensuring alignment with brand standards and accessibility best practices

Selected Clients: National Geographic, Disney, Hiscox, Mercer, AJC, University of Chicago, Trane, Coca-Cola, American Cancer Society, and Atlanta History Center.

VML Art Director • 2011 - 2013

  • Developed visual concepts and digital design solutions across web, campaigns, and interactive media

  • Created brand-aligned experiences for clients including Xerox, Olive Garden, Purina, Kleenex, and Viva

  • Collaborated with designers, copywriters, and strategists to bring integrated campaign ideas to life

  • Presented creative concepts and design work to internal teams and client stakeholders

Integrative Logic (now Luckie) Art Director • 2009 - 2011

  • Designed and delivered digital and integrated marketing experiences across hospitality, healthcare, and pharma

  • Developed visual direction and executed creative across multiple channels and platforms

  • Partnered with cross-functional teams to ensure cohesive, strategically aligned design output

Cadient Group (now Cognizant) Senior Interactive Designer • 2006 - 2009

  • Designed digital experiences for major pharmaceutical and healthcare brands including Pfizer, Johnson & Johnson, Abbott Labs, and AstraZeneca

  • Produced websites, digital media, and interactive applications with a focus on clarity, usability, and brand alignment

  • Collaborated with creative and development teams to deliver polished, effective digital solutions